Posts Tagged billshrink

How resolution is more important than screen size

I recently twittered back and forth with Peter Pham (CEO of Billshrink.com) about how he is trying to get multiple monitors to hook up to his laptop for more screen real estate.  It got me thinking that it isn’t all about your number of monitors, or how big they are but the number of dots of resolution in each monitor.  Confused?  Let me explain.

Let’s say you take this Dell 22 inch monitor that has a resolution of 1680 x 1050 pixels for $199.99 and compare it to a monitor from Dell that has only 21.5 inches of screen.  You’d think it would have working space since you are getting less screen in terms of physical size.  Not so fast it has a resolution of 1920 x 1080 and only costs $229.99 or $30 more.  In total you are getting 18% more working space for you and your work on the computer for 15% more money….not a bad deal.  Did I mention the monitor also takes up slightly less space because it is physically smaller :)

So what are the downsides of getting the maximum amount of pixels in a small space?  This is often referred to as pixels per inch, the more pixels per inch the higher the level of detail, but also the smaller each object is on the screen comparatively.  Let’s take for example the iPhone with it’s 3.5 inch screen it squeezes a resolution of 480 x 320 pixels giving it 163 pixels per inch.  Compare that to a typical 17 inch laptop sporting a resolution of 1920 x 1200 and you will see it’s pixels per inch are around 132.  So the next time you find your father squinting at the screen on your iPhone, tell him its ok.

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BillShrink.com saving America money

In this economy everyone wants to save money.  Want to pay less for your cell phone?  Ever wonder if you could get more rewards opening a different credit card?  Enter Billshrink.com.  Within seconds of visiting their site you can find out which company offers you the best price on cell phone service based on your current needs and usage.  In addition they also provide you the resources to see which credit card might be better for you from a rewards and money saving perspective based on your needs.  The beauty of it all is the UI is fantastic and easy to use.  They recently just started a partnership with TMobile where in TMobile ads on TV they mention billshrink.com specifically.

So What Makes BillShrink’s UI so fantastic?

It leverages your mouse rather than your keyboard.  Most of the data you input on their site is down via sliders and pull down menus rather than typing.  Nothing bothers me more than having to slave away on the keypad typing in information.  It ruins the experience and not to mention makes the experience very hard to mimic on a mobile phone.

Bill Shrink

What is their traffic like?

In looking at their Alexa numbers it seems like the traffic comes and goes, probably based on press mentions and TV segments.

BillShrink.com Traffic Growth

BillShrink seems to be on the right track in terms of feature development.  I think as they develop products thats people change a lot more often they’ll see increased usage.  How many people do you know that are constantly changing their cell phone plan and acquiring additional credit cards?

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