Everyone who is playing the market lately is just looking for gains. Small or Big in this economy large gains have been tough to come by. In the video game world it seems like game companies’ stock prices may be linked to particular video game releases. Let’s take a look at THQ
THQ
THQ has been in some financial trouble lately losing 192 million dollars last quarter. But their silver bullet lately has been the launch of their first UFC title UFC Undisputed 2009. I’ve written about this title before about how I think it is the next Madden franchise as the plan is to release a new version every calendar year. Initial projections on this title are having it sell two million units by end of 2009. So how has the THQ stock reacted to the release of UFC Undisputed 2009?
Well since the launch of UFC Undisputed THQ’s stock as risen nearly 20%. The day the game launched the stock moved an astounding 16%.
Total gain since the launch of UFC Undisputed pegs it at 24%. Not too shabby.